Auto makers log record sales on festive demand
New Delhi: Buoyed by robust festive demand, domestic passenger vehicle dispatches breached the record 5-lakh mark in October, with leading automakers such as Maruti Suzuki, Hyundai and Mahindra & Mahindra recording their highest-ever monthly sales. Domestic passenger vehicle wholesales in October are estimated in the range of 5.25-5.3 lakh units, against 4.6 lakh units in October 2025. This should represent growth of around 13-15 per cent year-on-year despite a high base in the year-ago period.

“My take is, the industry should be between 5.25-5.3 lakh units,” said Partho Banerjee, senior executive officer at Maruti Suzuki. Market leader Maruti Suzuki reported domestic passenger vehicle dispatches of 2.12 lakh units in October, which represents growth of 20 per cent year-on-year. Tata Motors recorded 21 per cent growth to 73,894 units, while M&M posted a 2 per cent rise to record 73,338 units. Hyundai posted a 16.7 per cent increase in domestic wholesales to 62,799 units.
With Dhanteras and Diwali in the first half of November, October wholesales largely reflect OEMs stocking up dealers ahead of peak festive deliveries. October registrations, by contrast, are expected to decline against last year’s high festive base, as a significant share of festive deliveries shifts into November, said Gaurav Vangaal, associate Director for Light Vehicle Production Forecasting at Mobility Global. October’s growth comes on a high base. In 2025, sales from mid-August to mid-September were subdued as buyers held off purchases, expecting a GST cut. After the lower rates took effect in the last week of September, demand rebounded, driving strong sales through the festive season and into October.
