PlatinumRx onboards Anupam Kher as brand ambassador

Hyderabad: PlatinumRx, an online pharmacy and branded generics platform, has announced its association with actor Anupam Kher as its brand ambassador.

The company also plans to expand its consumer outreach and build awareness around its branded generic offering across India. Ashutosh Pandey and Piyush Kumar, Co-founders, PlatinumRx, said:”We are happy to welcome Anupam Kher as the face of PlatinumRx. His credibility, experience, and connection with people make him a natural fit for our mission of giving Indians access to trusted branded generic medicines. For families managing chronic conditions like diabetes, hypertension or cardiac ailments, our branded generic options can bring monthly medicine bills down by up to 60%, and that is often the difference between staying on treatment and skipping doses.”